Facebook has partnered with online payment companies such as PayPal, Stripe and Braintree to launch a new automated form-filling function with mobile payments in an attempt to increase the appeal of e-commerce to consumers.
Facebook's new Autofill with Facebook autofill feature is currently being tested by a handful of Facebook users. This feature is not a mobile payment service per se, but a service that automatically fills in the required information for payment when consumers trade through online payment platforms such as PayPal.
Technology website TechCrunch pointed out that the new auto-filling function allows users to store addresses on Facebook and then, when dealing with specific retailers, they can apply them directly, eliminating the need for complicated procedures such as filling out billing information and speeding up online payment.
TechCrunch said that the new features were developed by Facebook and PayPal and other payment service companies. Based on the new features required to rely on third-party payment platform, Facebook needs to cooperate with online payment companies to promote Autofill with Facebook. As new functions facilitate online payment procedures, it is expected to attract more consumers to switch to online payment and help e-commerce application developers gain more revenue.
When the Facebook payment product manager accepted the interview, Facebook and other payment service companies are trying to solve the same problem, which is to attract more consumers to mobile payment systems. She pointed out that Facebook is exploring other areas of e-commerce and said: "Consumers have turned to mobile payments as a trend, but we do not rule out providing new services to desktop users."
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